What We Do Marketing Strategy

 Bright Ideas, Brilliant Results

Websites, brochures, applications, advertising, branding and newsletters – all of these media are wasted without a strategy.

lanternAaron Lee, 20-year veteran of the industry with expertise in design, and communication, has worked with clients of varying sizes in a wide range of industries. Under his leadership, Illuminati Studios takes a holistic approach to , analyzing your organization's goals and objectives, resources, opportunities and threats, and employing creativity and ingenuity to develop a strategy that truly brings results.

We value our clients as business partners and pride ourselves on our ability to satisfy our client's needs with prompt, personal attention. Our approach is this: your success is our success.

To ensure repeatable success we have developed a process that is designed drive results:

Creative Marketing Strategy

DEFINE

Plan and research to identify what we intend to accomplish and what metric we will use to measure our success. The result is a plan that defines the program metrics and goals, target audience, key messages, timeline and deliverables.

REACH

Develop the tools and tactics with which we will deliver our message to the targeted audience. From here we develop the content, design and technology required to promote our program.

CONVERT

This critical part of the program is often not given the attention that is necessary. Understanding the key emotions that drive intended actions is paramount to success. We then design tools and tactics that support and encourage positive decisions in our target audience.

RESPOND

The real value of any program is in it's ability to nurture and extend relationships with our target audience beyond the life of the program. By addressing these elements from the beginning and implementing the systems and processes required the potential return on investment can be dramatically improved.

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Creative Marketing Services - General

Latest Blog Posts

posted by Wiseguy on Friday, 23 December 2011
How our site got a B, and what we’re doing to make the A next semester

From the helm, a ship's captain may not be aware what could be done better in the engine room.

posted by The Satisfier on Friday, 23 December 2011
Communicating in wide range of languages (and with a wide range of budgets)

A global world demands adaptation by organizations with culturally and nationally diverse audiences. Depending on your organizations’ budget, you may choose one of two approaches: a pre-developed widget to be configured and installed on your site, or a custom-coded solution developed specifically to fit your organization’s needs. At Illuminati, we’ve taken both approaches with different clients to match on the scope of their projects.

posted by The Supreme Commander on Friday, 23 December 2011

Designing Beautiful Tradeshow Displays

Make a booth that stands out from the pack

Often with tradeshows, marketers get hung up on the display itself, forgetting that a tradeshow display should serve as the backdrop for your company’s presence at the show. You might commission the most beautiful and elaborate tradeshow display money can buy, but if you haven’t considered your marketing strategy and your tactics for driving people to your booth, you’ve wasted your time. Always consider how you’re going to get traffic to your booth first and design a display accordingly.

Contact Us

Phone: 305.851.8112
Fax: 786.363.2598

The Andrew Jackson Building
8100 Oak Lane, Suite 202
Miami Lakes, FL 33016
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